Certificate IV in Marketing and Communications

National ID: BSB42415
State ID: AZJ8
Qualification level:

Course is available at the following locations

Public
North Metropolitan TAFE

Product, price, place and promotion! This course will build your knowledge and practical skills to understand the marketplace and develop creative marketing solutions.

You will develop fundamental skills of research and analysis, andcoupled with your creative capabilities is the perfect way to start your career in marketing.

You will gain skills and knowledge needed to work in various roles in the industry including market research, consumer behaviour and developing creative visual and emarketing communications.

You'll learn how to:

  • Conduct market research
  • Profile the market and analyse consumer behaviour
  • Develop marketing presentations and positioning statements
  • Improve your writing skills and develop complex documents and powerpoint presentations
  • Establish face to face and online networks
  • Create visual design components and e-marketing communications.

Keen to get going on your studies? You can start your studies online, download the enrolment form for more details.

Course description

Product, price, place and promotion! This course will build your knowledge and practical skills to understand the marketplace and develop creative marketing solutions.

You will develop fundamental skills of research and analysis, andcoupled with your creative capabilities is the perfect way to start your career in marketing.

You will gain skills and knowledge needed to work in various roles in the industry including market research, consumer behaviour and developing creative visual and emarketing communications.

You'll learn how to:

  • Conduct market research
  • Profile the market and analyse consumer behaviour
  • Develop marketing presentations and positioning statements
  • Improve your writing skills and develop complex documents and powerpoint presentations
  • Establish face to face and online networks
  • Create visual design components and e-marketing communications.

Keen to get going on your studies? You can start your studies online, download the enrolment form for more details.

Campus locations

Course page link
Public
South Metropolitan TAFE

Are you ready to engage with customers in the digital age?

When you complete the Certificate IV in Marketing and Communicationyou will be prepared for a varied career that could take you anywhere, incommunity relations, marketing and events, sales and advertising, and branding.

You will gain the knowledge and skills to analyse market research and customer behaviour, develop and review marketing campaigns, and recognise and respond to customer needs.

You will acquire valuable experience in making presentation to groups, working in effective teams, and organizing meetings.

Full-time attendance is equivalent to two and a half days a week.

Completion of the Certificate IV in Marketing and Communicationopens up a range of further study options, including specialist business diplomas, associate degrees, and it may assist in entry to university.

Course description

Are you ready to engage with customers in the digital age?

When you complete the Certificate IV in Marketing and Communicationyou will be prepared for a varied career that could take you anywhere, incommunity relations, marketing and events, sales and advertising, and branding.

You will gain the knowledge and skills to analyse market research and customer behaviour, develop and review marketing campaigns, and recognise and respond to customer needs.

You will acquire valuable experience in making presentation to groups, working in effective teams, and organizing meetings.

Full-time attendance is equivalent to two and a half days a week.

Completion of the Certificate IV in Marketing and Communicationopens up a range of further study options, including specialist business diplomas, associate degrees, and it may assist in entry to university.

Campus locations

Course page link