Western Australia – It’s like no other

The State Government recently launched ‘Western Australia – It’s like no other’ to promote the safe, stable and strong lifestyle WA has built despite the threat from COVID-19.

Western Australia is an ancient, energetic land, brimming with opportunity ready for you to discover. Share an adventure with family and friends, learn at our outstanding education institutions or work in our thriving economy. Wherever the journey takes you, we look forward to welcoming you to Western Australia.

  • Visit – Wide open spaces and otherworldly adventures await you. The unique and splendid beauty of a Western Australian adventure is an experience you will remember for a lifetime.
  • Study – Begin, return or extend your student journey in Perth. WA’s world leading institutions are ready and waiting for you here. With quality programs, a great lifestyle and a wealth of employment opportunities, we’re excited to welcome you to our community.
  • Invest – Western Australia offers the world a unique set of strengths and capabilities. Our highly-skilled workforce and abundant resources coupled with outstanding innovation and expertise has built our global reputation for delivering outstanding quality.
  • Work – Western Australia is home to the nation’s most affordable capital city to buy a house, offering a significant pipeline of work. We’re creating employment opportunities and offering secure quality jobs across a variety of industries throughout Western Australia.

More information on the new attraction campaign can be viewed by visiting likenoother.wa.gov.au.

The campaign marks the initial stage of the WA Government's $65 million marketing campaign to promote WA, which is comprised of a number of marketing initiatives to be launched across various target markets and industries.

Premier Mark McGowan says, “Western Australians enjoy the kind of lifestyle many people across the world only dream about.”

Read the full media statement here.

Group of Indigenous males conducting ceremonial dance
Female student in science laboratory using virtual reality headset